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在“Wiley电子期刊”中，命中：702条，耗时：小于0.01 秒

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1.The Incorporation of Consumer Experience into the Branding Process: An Investigation of Name-Brand Hotels

作者：Aikaterini Manthiou ; Juhee Kang ; Norzuwana Sumarjan and Liang (Rebecca) Tang

关键词：brand experience ; knowledge ; loyalty ; name-brand hotels

刊名：International Journal of Tourism Research

出版年：2016

2.Governance in the Age of Digital Media and Branding

作者：Alex Marland ; J. P. Lewis and Tom Flanagan

刊名：Governance

出版年：2017

3.Comparing the Incidence of Febrile Neutropenia Resulting in Hospital Admission Between the Branded Docetaxel and the Generic Formulations

作者：Nour Al Faqeer ; Ola Mashni ; Rawan Dawoud ; Asma Rumman ; Esraa Hanoun and Lama Nazer

刊名：The Journal of Clinical Pharmacology

出版年：2017

4.Are you willing to pay the price? The impact of corporate social (ir)responsibility on consumer behavior towards national and foreign brands

作者：Aristides I. Ferreira and Inê ; s Ribeiro

刊名：Journal of Consumer Behaviour

出版年：2017

5.From Public Relations to Brand Activation: Integrating Today's Communications Tools to Move Business Forward

作者：Mary Gendron

刊名：Global Business and Organizational Excellence

出版年：2017

6.The Effects of Physical Distance from a Brand Extension on the Impact of Brand-Extension Fit

作者：Yunhui Huang ; Yanli Jia and Robert S. Wyer Jr.

刊名：Psychology & Marketing

出版年：2017

7.Beyond the Usefulness of Branded Applications: Insights from Consumer-Brand Engagement and Self-construal Perspectives

作者：Yu-Hui Fang

刊名：Psychology & Marketing

出版年：2017

8.Destination Brand Personality: An Application to Spanish Tourism

作者：Alejandro Gó ; mez Aguilar ; Marí ; a Jesú ; s Yagü ; e Guillé ; n and Nieves Villaseñ ; or Roman

关键词：destination brand personality ; brand personality ; brand identity ; destination marketing organization ; second-order models ; reflective and formative indicators

刊名：International Journal of Tourism Research

出版年：2016

9.Staffan Müller-Wille and Christina Brandt, editors. Heredity Explored: Between Public Domain and Experimental Science, 1850-1930. Cambridge, MA: MIT Press, 2016. 472 pp. $49.00. ISBN: 978-0-262-034443-2.

作者：Michael Ruse

刊名：Journal of the History of the Behavioral Sciences

出版年：2017

10.‘Concept Test’ Your Brand, Services and More

作者：Yvette Boysen

刊名：Nonprofit Communications Report

出版年：2017

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