互联网与开放式创新环境下知识产权管理要素探析——基于海尔、小米、特斯拉的跨案例研究
|
摘要
互联网时代下的开放式创新逐渐成为一种趋势,为企业的知识产权管理带来挑战。以互联网与开放式创新环境为研究背景,通过海尔、特斯拉、小米的跨案例研究,从互联网和开放式创新环境对知识产权管理作用的程度与时间两个维度,提出了互联网与开放式创新环境对知识产权管理的影响过程模型与影响层次模型,进而提出知识产权管理三要素:知识产权战略制定、创新资源配置与知识产权价值提升。旨在为企业在新环境中进行知识产权管理工作提供新的思路,为探究互联网与开放式创新环境中企业知识产权开放与保护的模式与机制提供理论支撑。
Open innovation in the Internet era has gradually become a trend that poses challenges for corporate intellectual property management. The paper takes the Internet and the open innovation environment as the research background. Through the cross-case study of Haier, Tesla and Xiaomi, and from the two dimensions of time and the degree of interaction, the influence process model and the influence hierarchy model are proposed.Then we analyze three elements of intellectual property in the new environment: intellectual property strategy formulation, innovation resource allocation and intellectual property value enhancement. It aims to provide guidance for exploring the modes and mechanisms of intellectual property management in an open innovation environment under the Internet, and to provide ideas for enterprises to conduct intellectual property management in a new environment.
Open innovation in the Internet era has gradually become a trend that poses challenges for corporate intellectual property management. The paper takes the Internet and the open innovation environment as the research background. Through the cross-case study of Haier, Tesla and Xiaomi, and from the two dimensions of time and the degree of interaction, the influence process model and the influence hierarchy model are proposed.Then we analyze three elements of intellectual property in the new environment: intellectual property strategy formulation, innovation resource allocation and intellectual property value enhancement. It aims to provide guidance for exploring the modes and mechanisms of intellectual property management in an open innovation environment under the Internet, and to provide ideas for enterprises to conduct intellectual property management in a new environment.
引文
[1]CHESBROUGH H W.Open Business Models:How To Thrive In The New Innovation Landscape[J].Journal of Product Innovation Management,2007,17(4):406-408.
[2]杨武.基于开放式创新的知识产权管理理论研究[J].科学学研究,2006,24(2):311-314.
[3]凯文·G·里韦特,戴维·克兰,里韦特,等.尘封的商业宝藏:启用商战新的秘密武器:专利权[M].北京:中信出版社,2002.
[4]CHESBROUGH H W,APPLEYARD M M.Open Innovation and Strategy[J].California Management Review,2007,50(1):57-76.
[5]于幸平.互联网环境下知识产权保护问题的研究[J].法制博览,2016(16):1-3.
[6]陈会贤,严浩.互联网背景下知识产权保护的创新探讨[J].中国高新技术企业,2017(11):351-352.
[7]胡承浩,金明浩.论开放式创新模式下的企业知识产权战略[J].科技与法律,2008(2):49-53.
[8]易明.开放式创新模式与企业知识产权管理变革[J].当代经济,2013(5):24-25.
[9]柴金艳.基于开放式创新模式的企业知识产权管理[J].工业技术经济,2008,27(9):18-20.
[10]MAZZOCCHI S.Open innovation:The new imperative for creating and profiting from technology[J].Journal of Engineering&Technology Management,2004,21(3):241-244.
[11]BIANCHI M,CAVALIERE A,CHIARONI D,et al.Organisational modes for Open Innovation in the biopharmaceutical industry:An exploratory analysis[J].Technovation,2011,31(1):22-33.
[12]CHESBROUGH H,PRENCIPE A.Networks of innovation and modularity:A dynamic perspective[J].International Journal of Technology Management,2008,42(4):414-425.
[13]SOBRERO M,ROBERTS E B.Strategic management of supplier-manufacturer relations in new product development[J].Research Policy,2002,31(1):159-182.
[14]何郁冰.产学研协同创新的理论模式[J].科学学研究,2012,30(2):165-174.
[15]于开乐,王铁民.基于并购的开放式创新对企业自主创新的影响[J].管理世界,2008(4):150-166.
[16]SIMON K.Digital trends 2018:153 pages of internet,mobile,and social media stats[EB/OL].(2018-01-30).https://thenextweb.com/contributors/2018/01/30/worldsinternet-users-pass-the-4-billion-mark/.
[17]高良谋.“大数据”时代下开放式创新发展趋势[J].科研管理,2016,37(7):1-7.
[18]曾庆丰,付春红,梅晓燕.企业开放式在线创新平台的运行模式及案例研究[J].华东科技,2012(9):66-68.
[19]赵树良.互联网背景下区城开放式创新与资源共享模式研究[D].沈阳:东北大学,2016.
[20]常艳丽.海尔的竞争情报策略[J].现代情报,2005,25(3):188-190.
[21]朱悦.企业专利战略与产品开发[J].社科纵横:新理论版,2012(2):124-125.
[22]HOEP平台:首家跨界第三方客户强势入驻[EB/OL].(2015-05-08).http://www.haier.net/cn/about_haier/news/scdt/201505/t20150508_268193.shtml.
[23]董洁林,陈娟.无缝开放式创新:基于小米案例探讨互联网生态中的产品创新模式[J].科研管理,2014,35(12):76-64.
[24]王水莲,杜莹莹.海尔、联想、小米开放式创新模式比较研究[J].科技和产业,2017(08):97-101.
[25]Word Intellectual Property Indicators[EB/OL].[2019-02-06].https://www.wipo.int/publications/zh/details.jsp?id=4369.
[26]袁真富.企业知识产权的发展模式-从保护到经营之知识产权观念的改造[J].知识产权,2006(4):34-38.
[27]王雎.开放式创新下的知识治理-基于认知视角的跨案例研究[J].南开管理评论,2009,12(3):45-53.
[2]杨武.基于开放式创新的知识产权管理理论研究[J].科学学研究,2006,24(2):311-314.
[3]凯文·G·里韦特,戴维·克兰,里韦特,等.尘封的商业宝藏:启用商战新的秘密武器:专利权[M].北京:中信出版社,2002.
[4]CHESBROUGH H W,APPLEYARD M M.Open Innovation and Strategy[J].California Management Review,2007,50(1):57-76.
[5]于幸平.互联网环境下知识产权保护问题的研究[J].法制博览,2016(16):1-3.
[6]陈会贤,严浩.互联网背景下知识产权保护的创新探讨[J].中国高新技术企业,2017(11):351-352.
[7]胡承浩,金明浩.论开放式创新模式下的企业知识产权战略[J].科技与法律,2008(2):49-53.
[8]易明.开放式创新模式与企业知识产权管理变革[J].当代经济,2013(5):24-25.
[9]柴金艳.基于开放式创新模式的企业知识产权管理[J].工业技术经济,2008,27(9):18-20.
[10]MAZZOCCHI S.Open innovation:The new imperative for creating and profiting from technology[J].Journal of Engineering&Technology Management,2004,21(3):241-244.
[11]BIANCHI M,CAVALIERE A,CHIARONI D,et al.Organisational modes for Open Innovation in the biopharmaceutical industry:An exploratory analysis[J].Technovation,2011,31(1):22-33.
[12]CHESBROUGH H,PRENCIPE A.Networks of innovation and modularity:A dynamic perspective[J].International Journal of Technology Management,2008,42(4):414-425.
[13]SOBRERO M,ROBERTS E B.Strategic management of supplier-manufacturer relations in new product development[J].Research Policy,2002,31(1):159-182.
[14]何郁冰.产学研协同创新的理论模式[J].科学学研究,2012,30(2):165-174.
[15]于开乐,王铁民.基于并购的开放式创新对企业自主创新的影响[J].管理世界,2008(4):150-166.
[16]SIMON K.Digital trends 2018:153 pages of internet,mobile,and social media stats[EB/OL].(2018-01-30).https://thenextweb.com/contributors/2018/01/30/worldsinternet-users-pass-the-4-billion-mark/.
[17]高良谋.“大数据”时代下开放式创新发展趋势[J].科研管理,2016,37(7):1-7.
[18]曾庆丰,付春红,梅晓燕.企业开放式在线创新平台的运行模式及案例研究[J].华东科技,2012(9):66-68.
[19]赵树良.互联网背景下区城开放式创新与资源共享模式研究[D].沈阳:东北大学,2016.
[20]常艳丽.海尔的竞争情报策略[J].现代情报,2005,25(3):188-190.
[21]朱悦.企业专利战略与产品开发[J].社科纵横:新理论版,2012(2):124-125.
[22]HOEP平台:首家跨界第三方客户强势入驻[EB/OL].(2015-05-08).http://www.haier.net/cn/about_haier/news/scdt/201505/t20150508_268193.shtml.
[23]董洁林,陈娟.无缝开放式创新:基于小米案例探讨互联网生态中的产品创新模式[J].科研管理,2014,35(12):76-64.
[24]王水莲,杜莹莹.海尔、联想、小米开放式创新模式比较研究[J].科技和产业,2017(08):97-101.
[25]Word Intellectual Property Indicators[EB/OL].[2019-02-06].https://www.wipo.int/publications/zh/details.jsp?id=4369.
[26]袁真富.企业知识产权的发展模式-从保护到经营之知识产权观念的改造[J].知识产权,2006(4):34-38.
[27]王雎.开放式创新下的知识治理-基于认知视角的跨案例研究[J].南开管理评论,2009,12(3):45-53.
© 2004-2018 中国地质图书馆版权所有 京ICP备05064691号 京公网安备11010802017129号 地址：北京市海淀区学院路29号 邮编：100083 电话：办公室：(+86 10)66554848；文献借阅、咨询服务、科技查新：66554700 |