基于大数据的河北省文化旅游信息化现状分析
|
摘要
借助网络传播文化旅游资讯是当前宣传相关文化旅游产品的重要方法。网络宣传的效果很大程度上取决于网络旅游信息的可获取性、准确性以及相关功能使用的方便程度,简言之就是信息化程度。通过分析从互联网环境中采集的河北省旅游相关信息,梳理当前河北省文化旅游信息化现状,采用中文自然语言处理及大数据挖掘工具ICTCLAS,Word2ve等,对当前河北省文化旅游网站的可用性、互动性等评判指标进行了归纳与分析;从文化旅游的视角发现网页文本数据中的规律及现象,给出定性及定量的研究结果。
Information spreading of cultural tourism through network is an important way to promote cultural tourism products currently.The effect of network propaganda largely depends on whether the tourist information on the internet is easy to access,whether the information is accurate,or whether the relevant features are easy to use,and so on.In short,it relies on the informationization level.This paper analyzes the Hebei tourism-related information collected from the internet,and summarizes the current information situation of Hebei cultural tourism,then by using Chinese natural language processing and the big data mining tools such as ICTCLAS,Word2 ve,etc.analyzes and summarizes the availability,interactive and other evaluation indicators of Hebei cultural tourism websites.From the view of cultural tourism,it reveals the phenomenon and rules in websites text,and gives the qualitative and quantitative research results.
Information spreading of cultural tourism through network is an important way to promote cultural tourism products currently.The effect of network propaganda largely depends on whether the tourist information on the internet is easy to access,whether the information is accurate,or whether the relevant features are easy to use,and so on.In short,it relies on the informationization level.This paper analyzes the Hebei tourism-related information collected from the internet,and summarizes the current information situation of Hebei cultural tourism,then by using Chinese natural language processing and the big data mining tools such as ICTCLAS,Word2 ve,etc.analyzes and summarizes the availability,interactive and other evaluation indicators of Hebei cultural tourism websites.From the view of cultural tourism,it reveals the phenomenon and rules in websites text,and gives the qualitative and quantitative research results.
引文
[1]黎巎,DIMITRIOS B,张凌云.信息科学与旅游的交叉研究:系统综述[J].旅游学刊,2013,28(1):114-128.LI Nao,DIMITRIOS B,ZHANG Lingyun.Interdisciplinary research on information science and tourism:A systematic review[J].Tourism Tribune,2013,28(1):114-128.
[2]梁尧忠,罗振雄.国际旅游信息化研究[J].旅游学刊,2012,27(9):4-5.LEUNG Daniel,LAW Rob.Research on the status of international tourism information[J].Tourism Tribune,2012,27(9):4-5.
[3]张俊霞.旅游网站有效性的定量评价方法[J].中国地质大学学报(社会科学版),2001,1(4):30-33.ZHANG Junxia.Quantitative evaluation method on effectiveness of tourism web sites[J].Journal of China University of Geosciences(Social Sciences Edition),2001,1(4):30-33.
[4]高静,肖江南.我国旅游网站建设评价初探——以携程旅行网为例[J].情报杂志,2005(4):38-40.GAO Jing,XIAO Jiangnan.Evaluation of China’s tourism website construction:To Ctrip[J].Journal of Information,2005(4):38-40.
[5]余志远,王兆成.中国高星级酒店网站设计元素测评分析[J].哈尔滨商业大学学报(社会科学版),2008(3):104-108.YU Zhiyuan,WANG Zhaocheng.Evaluative analysis upon the design elements of upscale-hotel websites in China[J].China Journal of Harbin University of Commerce,2008(3):104-108.
[6]钟栎娜,董晓莉,邵隽.基于IPA分析的中国旅游景区网站发展研究[J].旅游学刊,2012,27(3):60-68.ZHONG Lina,DONG Xiaoli,SHAO Jun.Study on the development of website in China,s tourist attractions based on the analysis of IPA[J].Tourism Tribune,2012,27(3):60-68.
[7]路紫,郭来喜,白翠玲.河北省旅游网站使用评估分析[J].地球信息科学,2004,6(1):67-71.LU Zi,GUO Laixi,BAI Cuiling.An evaluation of user satisfaction at tourism website in Hebei Province[J].Geo-Information Science,2004,6(1):67-71.
[8]HUANG K,LAW R.An overview of Internet-based surveys in hospitality and tourism journals[J].Tourism Management,2011,32(4):717-724.
[9]庞景安.WEB信息采集技术研究与发展[J].情报科学,2009,27(12):1891-1895.PANG Jingan.Research and development of WEB information collection[J].Journal of Information,2009,27(12):1891-1895.
[10]胡兴报,苏勤,张影莎.国内旅游者网络旅游信息搜寻动机与搜寻内容研究[J].旅游学刊,2012,27(11):105-112.HU Xingbao,SU Qin,ZHANG Yingsha.Research into the motivations and contents of domestic tourist’online information search[J].Tourism Tribune,2012,27(11):105-112.
[11]李勇,韩亮.主题搜索引擎中网络爬虫的搜索策略研究[J].计算机工程与科学,2008,30(3):4-6.LI Yong,HAN Liang.Research on the search strategy of the Web spider in topic-oriented search engines[J].Computer Engineering&Science,2008,30(3):4-6.
[12]汪涛,樊孝忠,顾益军,等.基于概念分析的主题爬虫设计[J].北京理工大学学报,2004,24(10):890-893.WANG Tao,FAN Xiaozhong,GU Yijun,et al.Design of theme crawler based on concept analysis[J].Transactions of Beijing Institute of Technology,2004,24(10):890-893.
[13]孙茂松,刘挺,姬东鸿,等.语言计算的重要国际前沿[J].中文信息学报,2014,28(1):1-8.SUN Maosong,LIU Ting,JI Donghong,et al.Frontiers of language computing[J].Journal of Chinese Information Processing,2014,28(1):1-8.
[14]ZHANG Huaping.ICTCLAS 2015[EB/OL].http://ictclas.nlpir.org/newsdownloadsDocId=389,2014-12-30.
[15]GOLDBERG Y,LEVY O.Word2vec Explained:Deriving Mikolov et al.’s Negative-sampling Word-embedding Method[EB/OL].http:∥arXiv preprint arXiv:1402.3722,2014-02-15.
[2]梁尧忠,罗振雄.国际旅游信息化研究[J].旅游学刊,2012,27(9):4-5.LEUNG Daniel,LAW Rob.Research on the status of international tourism information[J].Tourism Tribune,2012,27(9):4-5.
[3]张俊霞.旅游网站有效性的定量评价方法[J].中国地质大学学报(社会科学版),2001,1(4):30-33.ZHANG Junxia.Quantitative evaluation method on effectiveness of tourism web sites[J].Journal of China University of Geosciences(Social Sciences Edition),2001,1(4):30-33.
[4]高静,肖江南.我国旅游网站建设评价初探——以携程旅行网为例[J].情报杂志,2005(4):38-40.GAO Jing,XIAO Jiangnan.Evaluation of China’s tourism website construction:To Ctrip[J].Journal of Information,2005(4):38-40.
[5]余志远,王兆成.中国高星级酒店网站设计元素测评分析[J].哈尔滨商业大学学报(社会科学版),2008(3):104-108.YU Zhiyuan,WANG Zhaocheng.Evaluative analysis upon the design elements of upscale-hotel websites in China[J].China Journal of Harbin University of Commerce,2008(3):104-108.
[6]钟栎娜,董晓莉,邵隽.基于IPA分析的中国旅游景区网站发展研究[J].旅游学刊,2012,27(3):60-68.ZHONG Lina,DONG Xiaoli,SHAO Jun.Study on the development of website in China,s tourist attractions based on the analysis of IPA[J].Tourism Tribune,2012,27(3):60-68.
[7]路紫,郭来喜,白翠玲.河北省旅游网站使用评估分析[J].地球信息科学,2004,6(1):67-71.LU Zi,GUO Laixi,BAI Cuiling.An evaluation of user satisfaction at tourism website in Hebei Province[J].Geo-Information Science,2004,6(1):67-71.
[8]HUANG K,LAW R.An overview of Internet-based surveys in hospitality and tourism journals[J].Tourism Management,2011,32(4):717-724.
[9]庞景安.WEB信息采集技术研究与发展[J].情报科学,2009,27(12):1891-1895.PANG Jingan.Research and development of WEB information collection[J].Journal of Information,2009,27(12):1891-1895.
[10]胡兴报,苏勤,张影莎.国内旅游者网络旅游信息搜寻动机与搜寻内容研究[J].旅游学刊,2012,27(11):105-112.HU Xingbao,SU Qin,ZHANG Yingsha.Research into the motivations and contents of domestic tourist’online information search[J].Tourism Tribune,2012,27(11):105-112.
[11]李勇,韩亮.主题搜索引擎中网络爬虫的搜索策略研究[J].计算机工程与科学,2008,30(3):4-6.LI Yong,HAN Liang.Research on the search strategy of the Web spider in topic-oriented search engines[J].Computer Engineering&Science,2008,30(3):4-6.
[12]汪涛,樊孝忠,顾益军,等.基于概念分析的主题爬虫设计[J].北京理工大学学报,2004,24(10):890-893.WANG Tao,FAN Xiaozhong,GU Yijun,et al.Design of theme crawler based on concept analysis[J].Transactions of Beijing Institute of Technology,2004,24(10):890-893.
[13]孙茂松,刘挺,姬东鸿,等.语言计算的重要国际前沿[J].中文信息学报,2014,28(1):1-8.SUN Maosong,LIU Ting,JI Donghong,et al.Frontiers of language computing[J].Journal of Chinese Information Processing,2014,28(1):1-8.
[14]ZHANG Huaping.ICTCLAS 2015[EB/OL].http://ictclas.nlpir.org/newsdownloadsDocId=389,2014-12-30.
[15]GOLDBERG Y,LEVY O.Word2vec Explained:Deriving Mikolov et al.’s Negative-sampling Word-embedding Method[EB/OL].http:∥arXiv preprint arXiv:1402.3722,2014-02-15.
目录
© 2004-2018 中国地质图书馆版权所有 京ICP备05064691号 京公网安备11010802017129号 地址：北京市海淀区学院路29号 邮编：100083 电话：办公室：(+86 10)66554848；文献借阅、咨询服务、科技查新：66554700 |