论区县级电视台如何破局与发展

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英文篇名：How to Break the Situation and Development of County-level TV Stations 作者：黄梓维 英文作者：HUANG Ziwei;Guangzhou Conghua Radio and Television Station; 关键词：区县级 ; 电视台 ; 现状和问题 ; 发展方向 英文关键词：county level;;TV station;;current situation and problems;;development direction 中文刊名：YXDS 英文刊名：China Digital Cable TV 机构：广州市从化区广播电视台; 出版日期：2019-06-15 出版单位：中国有线电视 年：2019 期：No.407 语种：中文; 页：YXDS201906006 页数：3 CN：06 ISSN：61-1309/TN 分类号：19-21

摘要

区县级电视台在我国电视台结构中属于基层的媒体部门,是我国文化宣传和精神文化建设的重要阵地,对我国社会主义文化建设发挥着功不可没的作用。但是随着我国经济的发展,央视和各大卫视的发展趋势越来越猛烈,区县级电视台的劣势和问题也逐渐暴露出来,就当前我国区县级电视台现状和存在的问题进行分析,并对其未来发展趋势破局招式进行研究,以期对推动我国区县级电视台的发展有所裨益。
        County-level TV station belongs to the media department of grass-roots level in our country's TV station structure, and is the important position of our country's culture publicity and spiritual culture construction, which plays an important role in our country's socialist culture construction. However, with the development of China's economy, the development trend of CCTV and satellite TV is more and more fierce, and the disadvantages and problems of county-level TV stations are exposed gradually. This paper analyzes the present situation and existing problems of the county-level TV stations in China, and studies the ways of breaking the situation of the future development trend, in order to promote the development of the county-level TV stations in our country in the hope of promoting the development of the county-level TV stations in our country.

引文

[1]杨霄.做好媒体融合,创出地方特色——区县级电视台在“两微一端”时代迈出的第一步[J].新媒体研究,2017,(06):152-153.
    [2]洪昕.浅析新媒体时代下区县级电视台的转型之路——以厦门市海沧区广播电视台发展为例[J].东南传播,2015,(08):66-68.
    [3]赵新丽.新常态下区县级电视台如何提高舆论引导力[J].中小企业管理与科技(上旬刊),2015,(06):123.